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Rankings and Social Signals: The Wikipedia Effect

Rankings and Social Signals: The Wikipedia Effect

Matt Beswick February 5, 2013 1

As the web continues to become ever more conversational in nature, we’re constantly told that Google are increasingly incorporating social cues into their ranking algorithms. Nowhere is this trend more obvious than with the

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Facebook Competition Rules and How Not to Break Them

Facebook Competition Rules and How Not to Break Them

Matt Beswick October 17, 2012 1

Nowadays, Facebook boasts a variety of methods for advertisers and brands to monetize their following online. The tried and true Facebook Contest is one of the best ways to increase traffic and attract new

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The Social Media Automation Dilemma

The Social Media Automation Dilemma

Matt Beswick October 9, 2012 0

It’s no secret that social media has become a vital part of any online marketing strategy and overall e-commerce business plan. Of course, managing the various profiles that you or your business administer online

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The Magic of IFTTT

The Magic of IFTTT

Matt Beswick October 5, 2012 0

When it comes to maximizing efficiency and productivity, IFTTT (“IF This, Then That”) is a site owner’s best friend. This relatively new startup uses the APIs of various web platforms to provide centralized control

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One With Everything: Social Media in 5 Years Time

One With Everything: Social Media in 5 Years Time

Matt Beswick July 8, 2012 1

Social media as we know it got off to such a gradual start that it was difficult to see it for what it was until Myspace suddenly flourished where early portals like Friendster had

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